Undergraduate - Bachelor Degrees
Gain an overview of the most relevant topics in International Business. Build an understanding of how multinational companies and their strategies applying newly acquired knowledge to practical examples and contemporary business cases.
Gain a deep understanding of key topics and issues in the contemporary international system, of the links between local, national and international structures as well as of the mechanisms of global governance.
Understand general business and marketing principles for communicating the usefulness and/or desirability of products and services to consumers as well as buyer behavior, brand management and public relations.
All methodologies, concepts, frameworks and technologies that we provide students with are academically relevant and have been tried and tested by professionals in the business world. We apply newly acquired practices through engaged and interactive hand-on training in real-world technologies.
If for any reason you do not reach the English proficiency minimum requirement for our BA programmes or if you wish to polish up your English, we offer pre-sessional English courses to help you reach this level before the academic year begins.