Gain an overview of the most relevant topics in International Business. Build an understanding of how multinational companies and their strategies applying newly acquired knowledge to practical examples and contemporary business cases.
Duration: 4 years Language: English Programme Title: International Business Degree Awarded: BA Management - International Business
All methodologies, concepts, insights and frameworks that we provide students with are academically relevant and have been tried and tested by professionals in the business world.
We apply newly acquired knowledge to practical examples and contemporary business cases through engaged, interactive discussions and role plays. As well as modern business concepts, students will gain highly relevant skills that are of crucial importance for professional and personal success in today's society, developing their analytical, creative and critical thinking.
Students will learn to take high stake decisions accurately and efficiently while building and sharpening their ability to influence others effectively across cultures, business functions and hierarchies.
In addition, our highly experienced business faculty members ensure that the theoretical knowledge is compared to and put into context with their own in-depth experience as seasoned senior executives on the front line of business.
Key Disciplines Covered:
Finance & Accounting
Marketing Business Strategy
Throughout your studies you will develop skills in the following areas:
Leadership: Develop a clear understanding of what it takes to effectively lead yourself, lead others and lead businesses in order to achieve pre-determined goals and successfully execute corporate strategy.
Business Strategy: Learn how to formulate and implement a successful business strategy. Particularly focusing on how to differentiate your customer value proposition in the aim to “win” despite increasingly fierce competition in global markets, how social media can be leveraged to your advantage and the critical success factors in the 21st Century.
Entrepreneurship: Gain insight into how to create and exploit a business opportunity with a scalable, sustainable business model. Understand the elements and the purpose of a business plan. Understand modern sources for financing and adapt to the mind-set of different investors.
Human Resource Management: Develop a clear understanding of HR planning and HR operations with regards to recruitment, performance management and workforce development for succession purposes.
Marketing: Gain in-depth knowledge of consumer behaviour, how to stimulate demand by applying the competitive advantage and how to create and manage brands and how to communicate effectively internally and externally. The overall objective is the comprehension of how to manage intangible assets, such as: product, price, placement and promotion.
Negotiation: Learn about the negotiation process, the fundamental differences of claiming value vs. creating value, and how to strengthen your negotiation position through diligent preparation, e.g. by analysing and quantifying alternatives to the deal.
Operations Management: Develop a clear understanding of process management, supply chain management and customer relationship management.
Investment and Project Management: Learn how to plan, organize and control resources and processes in order to achieve specific goals as part of temporary endeavours. Also understand how project management supports the overall corporate strategy and change management.
Finance / Accounting: Master translating business metrics into business intelligence. Managing control mechanisms to implement strategy. Forecasting instruments. Understanding financial vehicles to secure company organic and external growth.
With a BA in International Business, you will immediately increase your employability, allowing you to secure a bright and prosperous future.
The extensive range of knowledge, skills and abilities that MIUC provides allows you to pursue:
Managerial careers in small, medium-sized and / or international companies of any sector
Careers as a business expert in public institutions
Careers as a business expert in not-for-profit organizations
Entrepreneurial careers in any sector
Careers in consultancy and other knowledge-based service sectors
Rolling Admission - We receive and process applications on an ongoing basis as they are sent in.
High School Certificate All candidates with a completed high school education are eligible to apply. Students who have studied part of a degree at a different University or accredited higher education institution can apply for a credit transfer.
Proof of English Proficiency* of candidates who have not previously studied in an English speaking school or country.The tests and minimum scores we accept are:
- IELTS - 6
- TOEFL iBT - 72
- Cambridge Certificate - B2
- MIUC English Test - Pass
Application Supporting Documents:
You will need to provide the following documents with your application:
Copy of Passport or ID
Passport sized digital photograph
Proof of English Proficiency (If you are not from an English speaking country or have not previously studied in English)
High School Certificate (Officially translated to English or Spanish)
High School Grade Transcripts (Officially translated to English or Spanish)
Statement of Purpose (500 words on why you want to study at MIUC, your expectations and aspirations)
* For the annual payments in advance, we provide 5% discount.
All students are required to register for the courses in the first week of the semester. Simply not attending classes later during the semester does not release you from the financial or academic obligation for courses in which you have previously enrolled. If you wish to drop one or more of your courses, you must officially drop the course(s) by de-registering at the Student Services.
IT IS THE RESPONSIBILITY OF EACH STUDENT TO BE AWARE OF AND UNDERSTAND UNIVERSITY REGULATIONS AS PUBLISHED.